the book's authors, Thomas J. Peters and Robert H. Waterman, Jr.
The two business consultants published their book when the nation was mired in its deepest recession since the 1930s and when U.S. busi- nessmen were desperately trying to figure out where they had gone wrong. Notes Business Week:"The book's basic message was U.S. com- panies could regain their competitive edge paying more attention to people-customers and employees-and by sticking to the skills and values they know best. And...